
Case studies
Real businesses, real numbers, no vendor copy.
Each one is the same shape: a real problem, the configuration that solved it, and the numbers before and after. We publish when we have at least one.
Illustrative scenarios
These are written composites, not real customers. The problems, the configurations and the numbers are the kind we expect to see when minidesk runs in production — they are not measurements from a named business. The first real, on-the-record case study lands the day a customer agrees to be quoted.
F&B · Three outletsMalaysiaHow a PJ bubble tea chain cut customer WhatsApp reply time from 4 hours to 2 minutes
A three-outlet bubble tea chain in Petaling Jaya took the WhatsApp inbox from a same-day backlog to a same-minute reply — without hiring, and without dropping the customisation conversation.
2 min
WhatsApp reply time
Powered by StoreHub POS · WhatsApp Business APIRead it
Accounting · 40 clientsMalaysiaPetaling Jaya accounting firm: 40 clients, four ledgers, zero copy-paste
An accounting firm that serves clients on SQL Account, AutoCount, Xero and QuickBooks cut 8 hours a week of copy-paste — and the partner finally took a Saturday off.
8 hrs
Hours saved per week
Powered by SQL Account · AutoCount · Xero · QuickBooksRead it
Retail · Two outletsMalaysiaKL retail boutique: stock alerts that beat the supplier to the punch
A KL boutique chain that used to discover stock-outs at the till now gets the alert two days before the supplier's rep calls — and the order is placed the same hour.
11 days
Days of stock-out avoided
Powered by Bukku · WhatsApp Business APIRead it
Sundry shopMalaysiaPenang sundry shop: the AI that replies in Bahasa Malaysia, English, and Mandarin
A 30-year-old Penang sundry shop serves its customers in three languages on WhatsApp — without hiring a translator and without changing a single thing at the till.
3
Languages answered automatically
Powered by ihsanPOS · WhatsApp Business APIRead it
On the record
These four are written composites — the same shape we will use for the first real, on-the-record customer the day they say yes. The numbers are the kind of numbers we expect to see, not numbers from a real business. We will not put a real business's name on a page without their written permission — even if the numbers are real.